There are many ways of growing your reach and connecting with more couples to book your wedding venue, but there’s one method that may be my favorite (and will soon be yours, too): getting other websites to recommend yours.

Essentially, it’s using wedding directories or business listings to connect with couples in their community, improve your off-page SEO (how other websites interact with your website), and grow your visibility on Google, too.

Still, while it may be one of the best and most cost-efficient ways to market your venue, you can’t join just any directory — so here’s a list of my top recommended free wedding venue listings to join this year:

How to Get the Most Out of Your Wedding Venue Directory Listing

There are two main, direct benefits you get from adding your wedding venue to a directory: 

1. Access to their website traffic and visibility allows more couples to find you, thanks to their already established authority in the niche. 
2. A boost in your website’s reputation and trust (leading to increased visibility) thanks to their website’s good reputation and relationship with search engines like Google. 

It’s like receiving a virtual referral or recommendation from someone who’s been in the industry longer than you have — instead of just one referral, it’s a constant shout-out for your venue, which is amazing for your wedding venue’s SEO.

But, to get the absolute most out of joining directories, you need to know who the couples are that you want to book. Based on who your dream couples are, you’ll write a description or bio that caters to their wants and needs for their venue. 

Lastly, you’ll want to make sure that you do all the things. If the directory has a space for images, upload your images. If the directory allows you to add your social media links in addition to your website, add them! 

5 Free Wedding Venue Listings You Can Join This Year

Now that you know why wedding directories and listings are important, let’s focus on some of the free ones you can join now. 

Remember, if you feel like they’re not a good fit for your venue, don’t join. These are general recommendations for the industry, but if they don’t align with your audience or goals, it can backfire and hurt your SEO!

#1. Match Our Day | DA 17

Match Our Day is a free wedding vendor directory perfect for wedding venues. It’s a high-quality, easy-to-use website that doubles as a booking platform where you only pay for the leads you want. You can check out their vendor registration here.

#2. Carats And Cake | DA 49

Carats And Cake is a community that’s been around for a while, meaning a backlink or recommendation from their website goes a bit further than others. The community is free to join, and there are separate sections for vendors and venues. You can join by creating an account or profile by clicking “login or join” in the top right corner of the home page.

#3. VenueDir | DA 15

VenueDir is a very straightforward platform and a directory for wedding venues around the world. It’s a great opportunity if you’re interested in booking both local couples and international weddings. You can add your venue here.

#4. Little Wedding Guide | DA 23

Little Wedding Guide slightly differs from the others and offers tiered business listing opportunities. For the standard business listing, it’s free! But they also offer two additional tiers with more opportunities for visibility — you can look through them all here.

#5. Wedding Mapper | DA 47

Wedding Mapper is a wedding planning website with a directory of hundreds of thousands of wedding vendors worldwide, including wedding venues. This is another straightforward directory, making it easy to join. You can add your venue here.

Your Next Step in Reaching More Couples

You’ve officially started working on your off-page SEO by adding a few new wedding venue listings for your website, but what comes next? Luckily, you’re working on your SEO foundation (the key to being seen on Google); now, you just need to continue that momentum by working on the rest of your wedding venue website, content, and local reach.

Download your free SEO checklist to get started, or book your SEO Audit + Optimization to eliminate guesswork and finish building your SEO foundation so that you can be seen as the go-to wedding venue for your dream couples.

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